Natixis Partners advised the shareholders of ABC Group in the reorganization of its capital around its Management team, BPRI and Bpifrance

Natixis Partners advised the shareholders of ABC Group in the minority LBO aimed at reorganizing the Group’s capital around the founder, the Management team, BPRI and Bpifrance, as a new shareholder following this transaction. Founded in 2001, ABC Group specializes in the design, creation and marketing of hair and beauty accessories (brushes, combs, etc.), cosmetic products (mascara, moisturizing creams, etc.), electro-beauty products (straighteners, curlers, hair dryers, etc.) as well as hygiene products (cutlery, etc.), in supermarkets, specialized supermarkets, e-commerce as well as pharmacy and parapharmacy networks. The Group is one of the leaders in France in the hair and beauty accessories market and has developed internationally with a presence in over 60 countries. Following the minority LBO, BPRI, which is a minority shareholder since 2018, reinvests in the operation, alongside Bpifrance as a new shareholder. With the support of its partners, this operation will enable the Group to pursue its development, notably focused on the diversification of its offer and its distribution network while being active in external growth.